top of page

Characteristics of Media Literacy

Renee Hobbs, in the video on the right sidebar, provides an excellent overview of the importance, focus, and foundations for media literacy. 

 

What distinguishes media literacy from other types of literacy? 

 

In answering that, the field of media literacy generally divides into two separate camps. One position sees media literacy as preventative in nature, while the other views media literacy as fundamentally empowering.

 

To learn more about the preventative position, please click here.

 

To learn more about the empowerment position, please click here.  

 

Despite tension between the “protectionist” and “empowerment” camps, media literacy in schools will ultimately manifest itself as a combination of both. The Common Core Learning Standards require that students have the ability to “gather, comprehend, evaluate, synthesize, and report on information and ideas, to conduct original research in order to answer questions or solve problems, and to analyze and create a high volume and extensive range of print and nonprint texts in media forms old and new.” (Common Core Learning Standards, 2014) Teachers and librarians must be improvisers as well as planners, and they must teach their students both how to critically evaluate media as well as immerse their students in the creative process. Renee Hobbs pointedly says: “pedagogical practices must be emphatically student-centered and inquiry-oriented, helping students interrogate the process of making meaning through critical investigation using strategies of both close reading (also called deconstruction or decoding) and media production…” (Hobbs, 2011). Students must be able to react critically to messages that may be manipulative or misleading, but they would be missing out on the vastness of media literacy if they were not taught how to produce their own media.

Media Literacy Overview

Gillmor, Dan. (2013, February 25). Renee hobbs discusses media literacy. Video retrieved from http://youtu.be/CYyGjJYmwcg

Resources

This study examines a paradox in findings regarding the effects of media literacy training on adolescents' decision making about tobacco use.

The article discusses media literacy teaching, including topics such as visual literacy, advertising, and digital storytelling.

These learning goals outline what a student should know and be able to do at the end of each grade. The standards were created to ensure that all students graduate from high school with the skills and knowledge necessary to succeed in college, career, and life, regardless of where they live. 

Considerable research has shown that media contributes to the development of child and adolescent obesity, although the exact mechanism remains unclear.

This experimental study examined whether a brief video intervention identifying the artificial nature of media images could protect adolescent girls from negative media exposure effects and body dissatisfaction.

By conceptualizing media literacy as a response to counteract the negative effects of mass media and popular culture, Hobbs argues that Potter fails to capture the depth and complexity of the field.

Media literacy is a term that means many different things to different people -- scholars, educators, citizen activists, and the general public. This article reviews the variety of definitions and presents a synthesis of commonalities that most definitions of media literacy share. 

The AAP issued two policy statements in 2011 to address the effects of media exposure in children.

The majority of contemporary scholars are aligned with the movement that rejects protectionist theories and the efforts to "inoculate" media consumers (especially youth) against the disease of mainstream media.

bottom of page